Icons Shop Limited, one of the world's leading football souvenir brands, announced that it has renewed its contract with Argentine star Messi. Messi, who currently plays for Inter Miami and captains the Argentina national team, will continue to work exclusively with Icons to provide official signed merchandise.

For the past two decades, Icons has been the exclusive supplier of official signed merchandise for eight-time Ballon d'Or winners and will continue to do so for many years to come. The company is committed to providing better quality products to Messi and his fans, and the new products will use new technology called TripleLock.

With the renewal of the contract with Messi, Icons announced that it will integrate NFC chips into every product signed by Messi in all private signing sessions. Messi said: "After many years of cooperation with Icons, we are excited to start a new phase of cooperation to further enhance the collector experience by increasing the level of authenticity."

In order to ensure the complete authenticity of the items purchased by users, Icons has introduced the TripleLock standard, a new authenticity standard for the global souvenir market. TripleLock consists of a triple security system, developed in partnership with Crane Authentication, the world's leading company in the security field, to ensure the authenticity of signed souvenirs.